Meningitis Research Foundation
Counting The Costs Campaign
Secured £1 million in funding
The Meningitis Research Foundation estimates that there are around 3,300 cases of bacterial meningitis and septicaemia every year in the UK and Republic of Ireland.
Their "Counting the Cost" reveals the shocking lifelong costs of surviving meningitis and septicaemia and calls on Government to pursue the widest and earliest implementation of vaccines to prevent the diseases.
As part of their "Counting the Cost" Campaign the foundation wanted to present a petition signed by 10,000 people to 10 Downing Street.
To raise awareness and to influence people to put their name to the petition Omni came up with a motion graphics based film that features handwritten names slowly revealing themselves on screen. The names represent that that each of us is as unique as our signature and that anyone of us is at risk of contracting meningitis or septicaemia.
With the film at the centre of their strategy the foundation where able to reach their target and present the petition to parliament.
Omni has worked with the Meningitis Research Foundation as their film partner for the past 5 years and recently made a film for them that played a huge part in a successful bid to secure £1 million in funding from Deutsche Bank.
Six charities were competing to become the banks charity partner of the year. The banks staff watched a film and read a proposal from each charity before going on to vote on who they would like to support.